John F. Kennedy famously said, “Change is the law of life. And those who look only to the past or present are certain to miss the future.’’ Digital marketing consists of a lot of elements – SEO, Web Design, Content Marketing, etc. Agencies in Pune are constantly trying to offer exclusive services to stand out from their competitors.

As we enter another decade and technology continues to transform, here are a few digital marketing trends we’re excited to see more of in 2020!

  • Voice search

    “ Hey, Google! What's the temperature in Mumbai?
    “The temperature in Mumbai is 35 degrees. “

    Yes, voice search and smart speakers like Google Home and Amazon Echo have become an upcoming trend. However, the search engine itself could not clearly process the action, because baffling requests kept appearing. However, in 2020, we’ll hopefully see advancements in these smart speakers. Many online marketing companies in Pune are trying to bring in these features for their clients as well.

  • Goodbye spam ads

    Don’t you ever get exhausted seeing so many annoying ads popping up on your screen? Try searching for a speaker to rent for a day. For the next couple of days, you will be offered all types of speakers even if you aren’t interested anymore. Hopefully, in 2020 this issue will start deteriorating.

  • Chat Bots

    Chatbots – also known as “conversational agents” are used most commonly in the customer service space, assuming roles traditionally performed by living, breathing human beings such as Tier-1 support operatives and customer satisfaction reps. Many companies already have chatbots but are not of very good quality. In 2020, this technology will continue to be perfected and incorporated into company websites.

    Hopefully, 2020 will be a year of digital transformation.


More than any process or tool.